Absopuke Vodka…… Update 3
Ok, so I’m a bit late but hey…..IT’S 70° OUTSIDE!!!!!
Absopuke came out with a lame afterthought of an apology…
We apologize
Posted Sunday, April 06, 2008, 7:38:29 PMDuring the weekend we have received several comments on the ad published in Mexico. We acknowledge the reactions and debate and want to apologize for the concerns this ad caused. We are truly sorry and understand that the ad has offended several persons. This was not our intention. The ad has been withdrawn as of Friday April 4th and will not be used in the future.
In no way was the ad meant to offend or disparage, or advocate an altering of borders, lend support to any anti-American sentiment, or to reflect immigration issues.
To ensure that we avoid future similar mistakes, we are adjusting our internal advertising approval process for ads that are developed in local markets.
This is a genuine and sincere apology,
By Paula Eriksson, VP Corporate Communications, V&S Absolut Spirits
From Michelle Malkin, of course
What do I say?
Phfffffffffft……KMA !!!!!!!!!!!
Ben said,
April 6, 2008 @ 9:14 pm
Pernod just paid a couple of Billion for Absolut, and now they are watching the name value of the flagship brand go down the commode (thanks in no small part to not only the ad, but brush-offs by Moran et al)
here’s a handful of email addy’s for Absolut & Pernod (managers from various departments up to and including CEO’s)
Perhaps one or two of them can find time for a reply (beyond the dismissive corporate PR ‘apology’)
Ketil.Eriksen@vsgroup.com, Krister.Asplund@vsgroup.com, Andreas.Berggren@vsgroup.com, Håkan.Carrefors@vsgroup.com, Kevin.Fennessey@vsgroup.com, Matthias.Aeppli@vsgroup.com, Olof.Stålnacke@vsgroup.com, Paula.Eriksson@vsgroup.com, paula.eriksson@absolut.se, matthias.aeppli@absolut.com, matthias.aeppli@absolut.se, michael.misiorski@absolut.com, michael.misiorski@absolut.se, kevin.fennessey@absolut.com, kevin.fennessey@absolut.se, Claes.Dahlbäck@vsgroup.com, Bengt.Baron@vsgroup.com, Ola.Salmén@vsgroup.com, Rolf.Cassergren@vsgroup.com, Mats.Andersson@vsgroup.com, Jacob.Broberg@vsgroup.com, Mikael.Spångberg@vsgroup.com, Gunilla.Winlund@vsgroup.com, Krister.Asplund@vsgroup.com, Andreas Berggren Andreas.Berggren@vsgroup.com, Eva.Kempe-Forsberg@vsgroup.com, Anders.Carlson@vsgroup.com, Ketil.Eriksen@vsgroup.com, Jay.Maltby@vsgroup.com, Anders.Olsson@vsgroup.com, Peeter.Luksep@vsgroup.com, Michael.Persson@vsgroup.com, Claes.Åkesson@vsgroup.com, sarah.bessette@ABSOLUT.com, ambassaden.washington@foreign.ministry.se, claes.akesson@vsgroup.com, sofia.leffler.moberg@vsgroup.com, jeffrey.moran@absolut.com, jeffrey.moran@absolut.se, siteinfo@absolut.se, paula.eriksson@vsgroup.com, kristina.hagbard@absolut.se, jacob.broberg@vsgroup.com, Pierre.Coppéré@pernod.fr, Pierre.Coppere@pernod.fr, Pierre.Coppere@pernod.com, Xavier.Beysecker@pernod.fr, Xavier.Beysecker@pernod.com, Frantz.Hotton@pernod.fr, Frantz.Hotton@pernod.com, Jean-Marc.Roué@pernod.fr, Jean-Marc.Roue@pernod.fr, Jean-Marc.Roue@pernod.com, Jean-François.Lalu@pernod.fr, Jean-Francois.Lalu@pernod.fr, Jean-Francois.Lalu@pernod.com, Jean-Charles.Castellano@pernod.fr, Jean-Charles.Castellano@pernod.com, Régis.Souillet@pernod.fr, Regis.Souillet@pernod.fr, Regis.Souillet@pernod.com, Sylvie.Machenaud@pernod.fr, alexandra.cleon@pernod.com, sylvie.machenaud@pernod.com, sarah.valence@pernod.com, Emmanuel.Babeau@pernod.com, Alain.Barbet@pernod.com, Alain.Barbet@pernod-ricard-usa.com, Peter.Szemenyei@pernod-ricard-usa.com, Jack.Shea@pernod-ricard-usa.com, Thomas.Lalla@pernod-ricard-usa.com, Lori.Gage@pernod-ricard-usa.com, Mark.Orr@pernod-ricard-usa.com, Dan.Denisoff@pernod-ricard-usa.com, Stephen.Brauer@pernod-ricard-usa.com, Theodore.Roman@pernod-ricard-usa.com, Patrick.Piana@pernod-ricard-usa.com, Judy.Goldfarb@pernod-ricard-usa.com, Charles.Smith@pernod-ricard-usa.com, corporate_communications@pernod-ricard-usa.com, Deborah.Moss@absolut.com
Figure a Monday morning mailbox full of Absolut feedback might wake somebody up.